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Publisher's Notes
By Tom Boyles | PMQ's PIzza Australia
June is here and the cooler weather has arrived. Like the seasons, the restaurant
industry is perpetually in a state of change. If you don't stay on top of the changes and
pay attention to the details, things can get out of control pretty fast. One of the most
important things to keep your eye on is your cash. That is why we are introducing a new
writer and topic in this issue. The writer is Kerry King and he is the owner and operator
of Prudent Partners Consulting Pty, Ltd. and a member of the National Institute of
Accountants with the status of PNA (professional national accountant). I, like many of you,
dread dealing with the numbers. Most business owners prefer to work in their business
when in fact they should be working ON their business…and the first step, no matter how
much you hate it, is understanding the numbers. Do you know exactly how much it costs
to run your business? Many of us do not. Kerry is going to be writing a series of articles
that will help us better understand our sales, direct costs (such as raw materials, direct
labour and consumables), overhead (marketing, administrative and occupancy) and our
financial position (such as cash position, inventory and payables). Through this educational
series we will learn how not to dread crunching the numbers, but to embrace and use this
information as a tool to better understand and operate our businesses with more success.
Read Kerry's first article of this series on page 16. And if you have specific questions you
would like to ask him, send an email to letters@pmqaustralia.com.
Also in this issue we continue with our Profiles in Pizza series. In this issue we will be
focusing on Allan English of Silver Chef. Silver Chef offers a "Rent, Try, Buy" service for the
restaurant industry. Clients simply negotiate the best possible price they can with their
equipment supplier and Silver Chef purchases the equipment for them and rents it back
to the client for a minimum term of 12 months. If the client chooses to purchase the
equipment at any time in that 12 months, 75% of the rent paid comes off the purchase
price. At the end of the 12 months they can choose to buy it or they can return the
equipment, or alternatively, they can keep on renting it and the purchase price continues
to be lowered to reflect their loyalty. To learn more about Allan and Silver Chef, read the
Profiles in Pizza article on page 12.
Australian pizza makers continue to dominate pizza chefs around the globe in pizza
competitions…and it seems that all of the talent is coming from Western Australia, Perth
specifically. Perth residents Raffaele Brotzu and PMQ contributor and pizza shop owner
Brandon Farrell both went to different international competitions and competed against
chefs from Italy, the US, France, Turkey, China and several countries and both brought home
hardware to hang on the walls. Read more about their experiences and grab some recipes
in this issue.
Don't forget, PMQ's Pizza Australia is conducting Australia's first-ever census of the pizza
industry Down Under. Do you know what's going on in your industry? Take the survey and
get the results online by going to www.PMQAustralia.com or go to the direct link at
www.pmqaustralia.com/census.php. Take it...for pizza's sake. One lucky census-taker will
win $100.\
Thank you,

Tom Boyles
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